Webkms

eCommerce

One automated back office behind every brand you run

AI automation for eCommerce and multi-brand retail: order and margin intelligence, support automation grounded in your own email history, inventory signals and missed-call recovery.

Running several storefronts multiplies the admin, not the revenue. We build one operational layer across your brands: orders and costs in one place, margin and slow-moving stock surfaced automatically, and customer support that answers in your voice.

Packing station in a well-organised warehouse with labelled shelving and shipping boxes
5
Brands operated from one shared automation back office
Per SKU
Margin visibility including fees, freight and returns
Daily
Cross-brand operational digest instead of manual reporting

Where the time goes

The problems we hear every time

Margin is invisible until it is too late

Landed cost, fees, shipping and returns live in different places, so profitability per SKU is reconstructed manually — quarterly, if ever.

Support answers drift

Technical product questions get inconsistent answers depending on who replies, and new agents take months to become accurate.

Slow movers hide in plain sight

Cash sits in stock that has not moved in months while bestsellers stock out.

Every brand duplicates the same admin

Each storefront has its own reports, inboxes and spreadsheets, and nothing rolls up.

The playbook

What we deploy for ecommerce

Order, cost and margin intelligence

Ingest orders, SKUs, variants and costs across storefronts; track true margin; surface bestsellers, slow movers and pricing and restock recommendations.

Support automation on your own knowledge

Parse and categorise your entire email and ticket history into a knowledge base, then draft policy-aware replies with the original messages cited.

Ticket triage and routing

Classify incoming messages into orders, technical questions, payments and product-specific enquiries, and route or auto-answer by category.

Missed-call and voicemail recovery

Every missed call is transcribed, logged with caller details, checked against blocked lists and followed up by SMS or email automatically.

Operational reporting

One morning digest across brands: sales, margin, refunds, support volume, stock alerts and anomalies worth a decision.

Owner-level agent

An internal agent that knows your product rules and history so staff stop escalating the same twenty questions.

Your existing stack

We build on what you run today rather than replacing it.

Shopify and marketplace storefrontsHelp desks and shared inboxesGoogle Workspace3PL and inventory systemsAccounting and payment processorsBusiness phone and SMS

Solutions behind this playbook

  • AI Phone Reception & Call Automation

    AI phone reception for small and mid-size businesses: 24/7 answering, appointment booking, call summaries, smart routing and automatic follow-up on every missed call.

  • Document & Ticket Automation

    AI document automation that reads fiscal notes, scale tickets, invoices and statements from email, PDF or a phone photo, validates them, and pushes structured data into your sheets and accounting system.

  • Email & Order Intake AI

    AI email intelligence that reads incoming mail, extracts orders and quote requests, categorises everything, drafts accurate replies and notifies dispatch or sales automatically.

  • AI Camera, Sensor & Equipment Automation

    Webkms designs and builds custom systems that connect cameras, sensors and equipment to AI agents, dashboards, alerts and the business software you already use.

  • Executive AI Agent

    A private AI agent trained on an owner's or executive's own decisions, email history and business rules: it drafts replies, briefs the team, screens requests and keeps answers consistent.

Cameras & sensors

Catch short shipments at the dock

For brands with their own warehouse: cameras and scanners count cartons at dispatch and check them against the order before the truck leaves.

Our own software

Products that ship with this work

Detail

How it plays out

Questions we get asked

We sell technical products. Can automation answer accurately?

That is exactly why we ground answers in your own email archive and product data, with citations. For highly technical categories we keep drafting human-approved until accuracy is proven per category.

Does this replace our help desk?

No. It works inside it, writing suggested replies and classifying tickets.

Run a ecommerce operation? Let's look at your numbers.

A 30-minute audit with real documents or call recordings, then a fixed-price quote for the first module.